Identifiers and usage data.
Yes. Email App for Gmail's developer declares identifiers and usage data as data used to track you — data that can be combined with other companies' data for targeted ads or ad measurement, or shared with data brokers. On iPhone you can refuse: tap Ask App Not to Track, or switch off tracking requests for every app in Settings.
What “tracking” means on an iPhone
Apple defines tracking as linking data from this app with data from other companies' apps, websites or offline sources for targeted advertising or ad measurement, or sharing it with a data broker. It is narrower than “collecting data”: an app can collect a lot without tracking you, and a small app can track you with a single advertising SDK.
Since iOS 14.5, App Tracking Transparency requires every app to ask before it accesses your device's advertising identifier or otherwise tracks you. The App Store label is where the developer declares which of its data is used that way. Email App for Gmail declares 2 data types, so expect the “Allow Email App for Gmail to track your activity across other companies' apps and websites?” prompt.
The data Email App for Gmail uses to track you
Identifiers
An account ID, screen name, customer number or a device-level ID such as the advertising identifier. Identifiers let a service recognise the same person or phone across sessions. Combined with other data, they are what makes cross-app tracking possible.
Usage Data
What you tap, open and view inside the app, plus which ads you have seen. Product analytics show developers which features are used. The same records can also feed advertising when an app declares tracking.
How to stop Email App for Gmail from tracking you
- When Email App for Gmail shows the tracking prompt, tap Ask App Not to Track.
- Already said yes? Open Settings › Privacy & Security › Tracking and switch off the toggle next to Email App for Gmail.
- To refuse every app in one go, switch off Allow Apps to Request to Track on the same screen. Apps then cannot ask, and are treated as if you declined.
- For Apple's own ads in the App Store, News and Stocks, see Settings › Privacy & Security › Apple Advertising and turn off Personalised Ads.
- Inside Email App for Gmail, look for an analytics or personalised-ads switch in its own settings; it covers data the iOS switch does not.
Email App for Gmail's full privacy label
None declared
Do other secure email apps track you?
28% of the 141 secure email apps with a label in our snapshot declare tracking; 23% say they collect nothing at all. Nearby in the list:
| App | Tracks you? | Data types |
|---|---|---|
| Bulk Temp Mail | Yes | 2 |
| Uzman Posta | No | 0 |
| Unibox | No | 4 |
| Hoi Poi email | Yes | 4 |
| All Email Access & Login | Yes | 1 |
| MailShot Pro | No | 0 |
| Secria Mail | No | 0 |
| ContactOffice Mail | No | 0 |
Check your settings
Done. You have applied every control the label points to.
True or false?
- Right.Not quite.
True: it lists identifiers and usage data under Data Used to Track You.
- Right.Not quite.
Labels are self-reported by developers. Apple can reject or remove apps that misrepresent practices, but it does not audit each label.
- Right.Not quite.
True: Contacts appears on its label.
- Right.Not quite.
It is collected and sent; the developer says it is de-identified rather than tied to your account or device.
FAQ
How do I stop Email App for Gmail from tracking me?
Will Email App for Gmail still work if I decline tracking?
What is the difference between tracking and data linked to me?
Does declining tracking stop all data collection?
Can apps track me without asking?
Is Email App for Gmail safe? Full privacy report →How to lock Email App for Gmail on iPhone →Who tracks you? A–Z →All productivity apps →